TV Land Relaunches TVLand.com as Ultimate Entertainment Site for Baby Boomers
NEW YORK, Oct. 11 /PRNewswire/ — In its continued effort to superserve the entertainment needs of people in their 40s and 50s, TV Land today announced a relaunch of the network’s website TVLand.com. Officially live on Thursday, October 4, weekend gains drove TVLand.com to its most visited week ever with the weekend posting a 132% gain from the prior four week average. The new TVLand.com features special areas devoted to all aspects of entertainment including television, music and movies. Each section delivers unique attractions such as movie trailers to films like The Blues Brothers and Rain Man, radio stations such as “Vinyl Connection” and “8 Track Shack” and full-length episodes of beloved classic television shows including The Andy Griffith Show and Gunsmoke.

“TVLand.com is evolving beyond classic TV into an entertainment destination targeting a generation,” explains Larry W. Jones, President, TV Land. “The revitalized TVLand.com site will give viewers seeking fun-filled entertainment targeted to their age group an experience that goes above and beyond classic TV and into music, games, movies and original TV Land Productions.”
The new TVLand.com offerings include:
* Full-length episodes of classic TV series: TVLand.com is the first
official website to license full-length, free, streaming episodes of
classic television series’ The Andy Griffith Show, Leave It To Beaver
and Gunsmoke. Additionally, in the coming months, the site will feature
The Beverly Hillbillies, Hogan’s Heroes and Just Shoot Me. Television
fans will be able to access these series online as select episodes are
showcased on the site.
* Music: Headlined by a radio player offering over a dozen channels,
this portion of the site is devoted to giving music fans access to
their favorite artists. Musical genres include disco, alternative and
pop rock, soul, classic oldies, 80s, and much more. Additionally,
visitors can read former senior editor of Rolling Stone Ben Fong-
Torres’ blog about his thoughts and memories of the music of the TV
Generation. The site also offers classic TV theme songs, TV musical
moments and a special section spotlighting the King of Rock & Roll,
Elvis Presley.
* Movie Trailers: Fans can find their favorite movie trailers on
TVLand.com in this portion of the site. Hundreds of trailers will be
available by the end of the year and beginning immediately, fans can
log on to see previews of some of the films they grew up with ranging
from Rain Man to Throw Mama From the Train to Major League.
* Photo Galleries: From Princess Diana to The Beatles, 70s cultural
moments to JFK, visitors can take a trip through time with photos of
some of the most monumental events and people of the past and present.
* TV Land Original Programming: In addition to accessing casting
opportunities for upcoming originals, visitors to the site will be able
to view clips from TV Land’s original series including TV Land Myths
and Legends, the TV Land Awards, I Pity The Fool and Sit Down Comedy
with David Steinberg. Additionally, fans will be able to find sneak
peeks and full-length episodes of upcoming original programming.
* Wireless Access Protocol (WAP) site: Beginning November 1, TVLand.com
will be available on any portable device with the channel’s specially
designed WAP site. The site will allow users to experience photo
galleries, TV Land trivia, view the channel’s schedule and more.
TVLand.com has been serving fans online for over ten years — and winning an Emmy for Outstanding Achievement in Enhanced Television in 2005 — offering classic TV clips allowing fans to see their favorite scenes from America's beloved series like M*A*S*H, Three’s Company and The Brady Bunch and dozens of exclusive celebrity interviews including Drew Carey, Jaclyn Smith and Cedric the Entertainer. Additionally, in partnership with Academy of Television Arts & Sciences Foundation’s(ATASF) Archive of American Television, TVLand.com features extensive interviews with celebrities and show creators regarding their indelible mark on the television landscape.
tvland.com. TVLand, Baby Boomers, Gunsmoke, Leave it to Beaver, streaming episodes, Andy Griffith

October 15th, 2007 at 1:15 pm
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